Digital Marketing Manager

Job Description

We are seeking a highly motivated and experienced Digital Marketing to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing, excellent communication skills, and a proven track record of executing successful online marketing campaigns.

Key Responsibilities:
1.Plan, execute, and manage digital marketing campaigns across various channels, including search engines, social media, email, and display advertising.
2.Monitor and analyze campaign performance, making data-driven decisions to optimize results.
3.Develop, curate, and manage engaging content for website, blog, social media, and email marketing campaigns.
4.Collaborate with the content team to ensure consistency in brand voice and messaging.
5.Implement and manage SEO strategies to improve organic search rankings and drive traffic to the website.
6.Develop and execute social media strategies to increase brand awareness and engagement.
7.Manage social media accounts, including content scheduling, posting, and interaction with followers.
8.Track and analyze email marketing performance metrics and make improvements based on insights.
9.Use analytics tools to track the performance of digital marketing efforts.
10.Prepare regular reports on campaign performance, website traffic, and other key metrics for management review.
11.Stay up-to-date with the latest digital marketing trends and best practices.
12.Conduct market research to identify new opportunities and understand the competitive landscape.
13.Implement on-page and off-page SEO strategies to improve organic search rankings and drive website traffic.
14.Manage pay-per-click (PPC) campaigns on platforms like Google Ads, ensuring budget allocation and ad performance are optimized.